How cool must you be to market your books? Rockstar status would be nice. That means ripped skinny jeans and an awesome hairstyle for the dudes, and clothing optional for the ladies. Add an awesome gig, and you’ll sell. However, showing up to keynote in a Lady Gaga outfit might limit your future speaking opportunities, especially for you Christian fiction dudes. What kind of person must you be to market your books? I’ve noticed a few distinct styles that seem to work. The Roc

I danced around the diners at the college cafeteria and spotted my target. She was cute. And I wanted to ask her to the skate party. Her eyes widened an inch and her foot moved toward me as I approached. “Hey,” I said. “Hello,” she answered, her voice sultry. I’d repeated the words in my head one dozen times, but here’s how they came out. “Are you going to the skating party?” “No,” she said. She set a hand on the table, opening her posture. “Oh.” My arms pulled in tight again